Wirtschaftsregion Hochfranken e.V. is the joint regional marketing agency of the districts of Hof and Wunsiedel and the independent city of Hof. It pursues the goal of continuously developing the Hochfranken regional brand and continuing to strengthen the region's competitiveness as an attractive place to live and do business. The tasks of the association, consisting of regional authorities, the Sparkasse Hochfranken as well as more than 300 association members, are regional marketing, securing skilled workers and networking.

www.hochfranken.org